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Ready to List your Lethbridge home?

Ready to place your home on the Lethbridge Real Estate market? Do you understand the process and details of selling a Lethbridge home?

Before you list with an agent, educate yourself on all the factors that will affect your profit. Be as informed as possible so you can make the absolutely best business decisions. After all, the sale of your Lethbridge home is a business decision!

Most of us are not tuned into the trends and fluctuations of the Lethbridge Real Estate market. Likewise, we are not aware of the necessary steps to maximize profits on the sale of our Lethbridge home.

This is where real estate agents like myself, Courtney Atkinson - top Lethbridge Realtors, come into play. Typically, we rely heavily upon an agent to lead us down the most profitable path. Considering our home is usually the most valuable asset we own, doesn’t it make sense to list with someone who will maximize our profits? But how do we find that agent who is an expert in the Lethbridge Real Estate market?

Start by doing some Research:

  • Find out who the most active agents are in the real estate market. Look at advertising to see how professional it is. Ask friends and family.

  • Drive around the neighborhood looking for yard signs. Then compile a list of agents.

  • The Phone Interview.  Place a call to each of the agents in on your list. Do an initial ‘feel out’ interview over the phone so when you meet you will both be prepared.

  • Evaluate Their Team.  Top producers will have established relationships with lenders, title reps, inspectors, everything. They are there for your benefit and if they are ill prepared to handle all the steps, you are being short changed.

  • Insist on A Written Marketing Plan. To sell a home in today’s  real estate market, it takes more than putting a sign in the yard, a lock box on the door and agent tour on Tuesday.

  • A true professional knows exactly what he or she has to do to get a home sold and will be willing to show you in writing. There should be 17 to 20 different strategies in their marketing plan.  Look for innovative ways to attract home buyers to your home.

  • Insist on Pre-qualification of potential buyers.  Even though this is not always controllable when another agent is involved, it is imperative to never take your house off of the real estate market unless you know the status of the potential buyer.

  • Internet Presence. Most buyers start their home search on-line.  How is the agent going to market your listing on-line? What search engine ranking does that agent have? Do they have a plan on following up with the potential buyer leads that are generated from their online efforts?

  • Honest Feedback After Each Showing.  There is nothing more disappointing than having a showing and getting your hopes up for a sale, and then never hearing what the buyers thought.


There is a lot of property for sale in Lethbridge and having a real estate professional on your team can help you to navigate the difficult process of buying or selling a home in Lethbridge. Call me at
403.795.7777 or email me at info@courtneyatkinson.ca to discuss Lethbridge real estate or Lethbridge land for sale and I will be more than happy to answer all your questions.